Mobility plan for company personnel
Information
Implementing long-lasting changes, including behavioural change, requires good planning and commitment by employees and management. Mobility planning is a classic example of how this works.
Typically, mobility planning for personnel includes a baseline assessment of the current modes of transport used, which can be collected via a survey including a question on employees' willingness to change the way they travel to work. The idea of the plan is to map out challenges and problems on the path to more sustainable commuting, company wide.
The result of successful planning is a clear action plan with necessary steps highlighted to match limited resources to the best options.
Mobility planning in itself can have a positive impact on staff mobility choices, raising awareness and encouraging employees to rethink their commuting behaviour. However, the ultimate benefits come when different actions (physical infrastructure or economic incentives) are implemented. Examples of actions evaluated in mobility plans are introducing parking fees, providing cycling facilities, and offering public transport discounts.
Company mobility plans can be designed internally or handled by external consultants. In Finland, Motiva offers guidance to employers on mobility management and commuting, and can provide information about experts in the field, as well as companies that carried out mobility planning exercises.